Cool and Fresh Promotions

July 2nd, 2009

statelinebrewingsociety.com

Stateline Brewing Society, a homebrewing club in Wisconsin, is trying to get more people involved in its activities by hosting a contest to win a free kegerator! A kegerator can store a keg to keep it cool for days and has an opening for the tap, so beer-goers can pour a cup from the keg while it’s still in the fridge. Once the keg is tapped, the kegerator can then be used as a normal fridge. In order to win the prize, contestants have to film a funny video of what they would do with a kegerator and then submit it to YouTube or Google Video. Unique promotional kitchenware is almost always successful at bringing more consumers to your business. Maybe Stateline Brewing Society will also take advantage of those custom flip-flops which can be slipped on the bottom of beverages.

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Stay Away From That Baby

July 1st, 2009

shockya.com

The season premier of Dexter, the hit television show on Showtime, begins this September and has fans patiently awaiting what creative murder will take place this season. The series is about a crime investigator who hand-picks criminals to kill that murder other people. How ironic, eh? This promotional poster is advertising the upcoming season and features an unflattering baby with pasta sauce (a.k.a. blood) on his bib. The poster is quite clever and is sure to have viewers wondering what crime scenes next season will bring.

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A Modest Financial Institution?

June 30th, 2009

jarnsdorf.blogspot.com

This banner promotion circled Coors Field during the opening game of the Colorado Rockies, also during the time when AIG and other financial instituions were being called out for giving their workers excessive bonuses and other custom employee rewards. FirstBank, the largest local bank in Colorado, rented a biplane and tied this banner to show residents that it doesn’t even come close to the unecessary gift-giving that some of the financial powerhouses have been carrying out. Although Firstbank could have printed this message on promotional business cards, this technique is more visually-appealing and it was executed at the perfect time. On a side note, AIG will be changing its brand name soon, so it looks like they will rewarding their employees with less luxorious custom corporate gifts.

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Promotional Building Blocks

June 29th, 2009

These Lego goodie bags were given away at the Star Wars preview. The effort to promote the movie was satirical and comical, influencing viewers to embark on a mission to build their own empire - one lego block at a time. This would be an impossible feat, but I’m sure these promotional toys got a lot of laughs before the premier and had people talking about the movie along with its marketing campaign. It would of been even cooler if they passed out imprinted themed products for the movie, such as lego star wars ships.

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Make Sure Your Beverage is Comfortable

June 26th, 2009

ppiblog.com

Ever think about dressing up your beverages? Una Estrella has recently come out with its new patented wine coaster called the “Chanclita.” The promotional coaster comes packaged in colorful custom pouches, which include seasonal themes and designs to make holidays and special events more enjoyable. The product is made from recyclable foam which floats and is also washable, which makes it a strong candidate for not only households but for restaurants and bars as well. Why can’t all promotional products be this creative?

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Run Your Own Paper Company

June 25th, 2009

This promotional t-shirt features the paper company which Michael runs on the hit NBC show The Office. The comedy originally aired during 2001 in the U.K and has become a huge hit in the U.S., especially among college students. Custom apparel that has a satirical vibe always seems to be effective and can be great for word of mouth or viral marketing. It would be even better to see some imprinted office items to go along with the t-shirt!

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Vampire Promotions

June 24th, 2009

This is a recent promotion for the television show True Blood found on a fence in New Zealand. The top says “In Case Of Vampire” and then shows someone brining a dagger straight to the heart of a vampire. From afar, it may look like a traditional construction sign, but the fact that it’s for a show about vampires makes it that much funnier. I bet it’s been the talk of the town, in addition with all of the promotional posters that have been coming out all over the world. Instead of drawing out the vampire’s heart on a fence, maybe soon they can hand out custom stress balls in the shape of hearts to promote the series.

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Smooth and Sleek

June 23rd, 2009

Remember this ad? Not that anyone wants to look like this after shaving, but Gilette did a good job here of painting a memorable pitcure that portrays the power of its razors. Instead of using the protoype male with the 6 o’clock shadow, Gilette makes us laugh by using a non-human mascot as part of its marketing campaign. When it comes between choosing razors, sometimes a little chuckle may make the extra difference. It would have been even more hilarious if Gilette was able to plaster this cat on some promotional bath accessories, such as some custom embroidered robes.

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Up Close and Personal With Toilet Paper

June 22nd, 2009

Is there ever a time when a promotion can get a little too hands-on? This Silk Soft tissue promotion certainly tests the limit, as toilet-users are forced to swipe a piece of toilet paper from in-between two buttocks. The new toilet paper dispenser is clever and will do well in getting consumers to remember the brand name. However, I have a feeling that there may be some people that leave the stalls who are not so fond of the marketing tactic. Maybe some custom toiletry kits from Silk Soft should be the company’s next move? On a good note, there is a sticker on the dispenser which states that the toilet paper is 100% recyclable. Eco-friendly promotional products save the day once again!

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Go Big or Go Home

June 15th, 2009

Over the past few months, Snickers has been running a global promotional campaign to promote its candy bar. The spokesman is the one and only Mr. T. For a limited time, candy goers can get a Snickers Mr. T. promotional chain by visiting heyuguys.co.uk. and the Mr. T Snickers facebook page. The Giant Faux Mr. T Bling Gold Chain certainly represents the bling-bling of custom jewelry, and it will be interesting to see if the campaign starts to give out any Snickers promotional t-shirts with the ferocious Mr. T plastered on the front.

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