Your Door Is Your Face!

February 18th, 2010

What’s the best way to sell high-end designer doors? Convince your customers that the door of their home is the “face” of their home! This Israeli door company used custom door hangers with funny imprinted faces on them to get this message across. The door knob becomes the nose of the face, creating a humorous and eye-catching illustration that’s bound to get the customer chuckling (and calling the company’s number to get a “face lift” for their home!).

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The Teletransporter

February 10th, 2010

Andes Beer invented the “Teletransporter” as a promotional stunt apparently meant to save its Argentinian fans from the horrors of clingy girlfriends. As the video above narrates, they installed this artificial environment in the middle of a few bars and clubs in the city of Mendoza, then programmed a selection of sound environments so that when someone had to take a phone call, he (what if it was a woman trying to avoid her clingy, homebody boyfriend?) could step into the “Teletransporter” and feign being at a hospital, a relative’s house, stuck in traffic, anywhere but “with the guys” (again, I’m sure a lot of girls used this too). Stickers on bar windows advertised the presence of the pod-like device within.

I can only imagine how those Teletransporters actually were used (hint: take a look at bar bathrooms, or actually, don’t). Still, it’s a funny idea, and I’m sure they got a lot of publicity from it, even if the Teletransporters themselves were probably (mercifully!) short-lived.

[via DirectDaily]

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Embarrassment First

February 4th, 2010

Fitness First, a gym in Amsterdam, had the amusing (if a bit mean-spirited) idea to shame people into working out by publicly revealing their weight. They hooked up an ad on the side of a bus shelter to the bench inside so that whenever anyone sat down while waiting for the bus, their weight was displayed in huge numbers on the ad like the readout on a bathroom scale.

I’m not sure if the commute is the best time to remind people they’re fat - even the accompanying video shows people recoiling from the seat in horror after they’ve figured out what the numbers on the ad mean. Plus, working out isn’t an instant fix for weight loss, so even if these people did join the gym, they would still face embarrassment on the seat-scale for weeks. I bet it at least inspired a few people to walk instead of taking the bus, though.

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