Divorce Elevator

November 17th, 2009 Posted in General |

This simple but hilarious promotion for a divorce lawyer was installed on the elevator of the law firm’s building. The photograph of a “normal,” happy couple just after their wedding was placed on elevator doors, but on two separate decals. When the doors opened, the couple appeared to split apart. For the benefit of the elevator passengers whose marriages were in a similar condition, a personalized plaque appeared inside the doors, directing them to the divorce attorney’s office on the second floor.

This promo could really only work in that office building, but it’s the sort of humorous advertisement that might spread through word of mouth and attract more customers to that particular lawyer.